Collaborating with PwC’s marketing team, I developed a series of motion-driven pieces to communicate key initiatives, including Vision 2020, Vantage, and Core Impact Marketing. The challenge was to simplify complex strategies into accessible narratives that could unify global employees and align teams with the firm’s vision.

As art director and motion designer, I shaped the storyboards, design systems, and animation across each piece, ensuring consistency while tailoring visuals to distinct initiatives. Collectively, the series reinforced PwC’s brand authority and served as a vital internal communications tool to engage and inform employees worldwide.